I think the first thing to do is say -
"Hey, Peyton, you might not remember, but 5 years ago EzBoard lost all the posts from our forums that we had spent many hundreds of dollars maintaining and promoting. Then you were hacked, and it was revealed that your backup strategies were nothing short of negligent. So, having spent that money, you now want us to invest even more money, despite the fact we weren't compensated for your original incompetence, on untested forums. Yuku is now 3 years late and a pale shadow of MySpace or FaceBook it is obviously trying to copy. How does Yuku intend to address these problems?"
Retards.
Jim